Working directly with the CEO and founder, I researched, ideated, and directed product vision for the entire MiiR product family. As employee number eight, brought the entire design process in house, creating a collaborative, inclusive product process.
- Redesigned original core products
- Introduced a dozen new product silhouettes
- Led CMF and color palette explorations
- Delivered copywriting and creative vision to marketing
- Worked with developers, ensuring product was precise
- Designed trade show booths, experiences, retail POP displays
- Redesigned the MiiR logo and provided tagline “Product to Project”
Check out the designs here.
Positions held:
Industrial Designer
Creative Director
